Rubato signs with Madden Analytics to enhance inventory forecasting for timeless menswear collections

Rubato, the Swedish label known for its refined, elevated menswear and commitment to timeless design, has partnered with Madden Analytics to optimize its inventory forecasting and planning as the brand continues to expand its collection of wardrobe essentials.

Founded in 2018 by Carl Pers and Oliver Dannefalk, Rubato has rapidly gained a loyal following by focusing on classic menswear reimagined with subtle, contemporary updates. With a strong design aesthetic rooted in vintage sensibility and a commitment to high-quality craftsmanship, Rubato offers a curated collection of easy-to-wear pieces such as knitwear, military-inspired chinos, and selvaged denim.

Recognizing the importance of precise inventory planning to support its growing operations and maintain a seamless customer experience, Rubato has selected Madden Analytics' advanced forecasting software. This will enable Rubato to optimize inventory levels across both its seasonal releases and year-round essentials, ensuring product availability without overproduction.

"At Rubato, we pride ourselves on offering timeless pieces that our customers can depend on, and Madden Analytics will play a critical role in helping us maintain that reliability. Their expertise in inventory management will allow us to refine our forecasting process as we continue to grow," says Carl Pers, CEO of Rubato.

Madden Analytics' cloud-based platform allows brands to make data-driven decisions about sales and inventory, giving Rubato the tools to manage stock across various channels, from direct-to-consumer sales to wholesale distribution.

"Rubato is a brand that understands the art of combining tradition with modernity, and we are excited to help them enhance their inventory planning process. Our technology will allow them to focus on what they do best - creating exceptional menswear - while we support them in managing supply efficiently," says Axel Bukowski, CEO of Madden Analytics.

About Rubato
Rubato is a Swedish menswear label founded in 2018, specializing in timeless, elevated wardrobe essentials. Known for its refined design and attention to detail, Rubato offers a collection of knitwear, chinos, salvaged denim, and more, combining vintage aesthetics with contemporary sensibility. The brand is dedicated to creating high-quality, easy-to-wear pieces rooted in classic menswear traditions.